IT help desks and service desks are getting bigger on metrics and capitalizing on data insights. But in an environment where customer choices are made on the strength of service quality, how exactly can you tell where to improve?
Questionnaires ask a lot of time-poor, stressed-out users which explains why emailed multi-question surveys struggle to elicit a 2-5% response rate. Fail to pinpoint an individual customer issue fast enough and you could lose them forever. Collate feedback that isn’t representative of your user base and you’re flying blind.
Maybe you don’t need more metrics, you just need better ones. A fast, easy and non-disruptive way of taking the temperature of customer satisfaction any time it’s logical to do so – not only when a ticket is closed. It’s critical to show you’re listening and take action accordingly. Users are more dependent on IT since Covid-19 changed everything, and more likely to switch when providers can’t address their needs or anticipate their concerns.
Customer Thermometer has mastered the art of the 1-click MSP customer satisfaction survey. We integrate with more help desk, PSA and customer support apps than any other feedback provider. And we’ve consigned the long-form customer feedback questionnaire to the dust heap of history.
Try Customer Thermometer for yourself, right now and for free, to start gaining better business insights with outstanding response rates.
“We were hugely impressed with Customer Thermometer’s modern and engaging interface, and the data we could glean at the touch of a button. The product is easy, clean to use and implement. It has truly enabled us to benefit from the gift of feedback in real-time.”
Michael O’Neill, Managed Services Director
CMI